Step 5: Complete the Know Your Customer (KYC) process
The Know Your Customer (KYC) process is a verification procedure that helps AWS comply with regulatory requirements including EU anti-money laundering directives and Korean financial transaction reporting requirements. AWS Marketplace transactions through Amazon Web Services EMEA SARL are processed through Amazon Payments Europe, S.C.A. (APE), a licensed electronic money institution in Luxembourg. This step is required for sellers who want to get paid for Republic of Korea transactions, transact using U.K.-based bank accounts, or sell to customers in Europe, the Middle East, and Africa (EMEA).
Note
Only verified users can process refunds, amend KYC information, and change financial information such as bank account details. Verified users are KYC verified users and secondary users who completed verification.
KYC requirements
The KYC process requires you to provide additional information and documentation to verify your identity and business details. Before starting, ensure you can monitor your AWS account root email address, as the KYC team will send status updates and requests to that address. For more information about managing account communications, see Managing account communications in Managing your seller account.
The specific requirements depend on your business type and location, but typically include:
-
Business verification – Business registration certificates, articles of incorporation, or certificate of good standing (required for US companies if registration extract is older than 180 days). Your business name in these documents must exactly match the name used in your AWS Marketplace seller registration.
-
Identity verification – Government-issued photo identification for key individuals including directors, officers, or beneficial owners (individuals who own more than 25% of shares or voting rights).
-
Address verification – Utility bills, bank statements, or official government correspondence issued within the last 3-6 months.
-
Authorization documentation – Letter of authorization on company letterhead, signed by a legal representative, if the primary contact is not legally authorized to represent the company.
Important
All documents must be clear, legible, and on official letterhead where applicable. Business documents should be signed by a legal representative and issued within 180 days unless otherwise specified.
Steps to complete the KYC process
Follow these steps to complete the KYC process in AWS Marketplace:
-
Sign in to the AWS Marketplace Management Portal at https://aws.amazon.com/marketplace/management/
and choose Settings. -
In the Account summary section, confirm that the Country that is shown is correct.
Note
Choose the Info link to see how to change your country.
-
Choose Go to KYC information or select the Know your customer (KYC) tab and then choose Start KYC compliance. You will be redirected to the KYC registration portal.
For more information about how information is used and shared by AWS Marketplace, see the Amazon Payments Europe Privacy Notice
. -
Choose Go to KYC overview.
-
On the Know Your Customer (KYC) Overview, read through the list of required information and documentation and gather the required documentation (if you haven't yet done so). Then choose Continue to KYC compliance.
-
Enter the Basic details as directed, including selecting your entity type (such as privately-owned business or publicly listed company). After you review the Amazon Payments Europe Terms & Conditions, choose Agree and continue.
When you continue to the next page or next step in the KYC process, that action indicates that you accept the Amazon Payments Europe Terms & Conditions.
If you have questions, refer to Frequently Asked Questions (FAQ) located on the right side of the console.
-
Enter the required Business information as directed, and then choose Next.
Note
Your information is saved every time you choose Next to go to the next step.
-
Enter the required Point of contact information as directed, and then choose Next.
-
Choose whether the Beneficial owner is the same as the point of contact, add beneficial owners (up to four) if necessary, confirm your additions, and then choose Next.
-
Choose whether the Legal representative is the same as the point of contact or beneficial owner. If the legal representative is a different entity, provide the required information, save your entry, and then choose Next.
-
For Additional documents, upload your business license, identity document, and letter of authorization (if applicable).
Note
If you need a letter of authorization, you can use the following sample:
*Letterhead of the company* POWER TO ACT ON BEHALF OF THE COMPANY The undersigned **name of Company here** (herein after, the "Company"), duly represented by (name, date of birth, and function) **add full name, date of birth, and function of the signatory here**, confirms that **add full name of the Person of Contact here** is authorized to open an Amazon Web Services account with Amazon Payments, accept the User Agreement and other Policies, have access to the Amazon Web Services account, and initiate transactions in the name and on behalf of the Company. Dated this: Signed by: -
On Review and Submit, review and verify all of the information that you have entered.
You can select Edit to return to any previous section if necessary.
-
Choose Submit for verification.
The status of your KYC compliance will be reviewed (typically within 24 hours). You will be notified through an email message after the review is complete. The entire KYC process typically takes approximately 2 weeks.
You can return to the Settings tab to view the status of your KYC compliance on the Account summary card. For more information about your KYC status, choose the Know your customer (KYC) tab under the Account summary card. It will display Under review until the review has been completed.
Important
After your KYC is verified, you must provide a bank statement on the Payment information tab before you can receive disbursements through Amazon Payments Europe.
If you need to add secondary users who can manage KYC information and financial details, see Managing secondary users for KYC in Managing your seller account.
Best practices for completing the KYC process
Consider these best practices when completing the KYC process:
-
Prepare all required documentation in advance to streamline the process.
-
Ensure all documents are clear, legible, and current (typically issued within the last 3-6 months for address verification).
-
Provide consistent information across all documents and verification steps.
-
Respond promptly to any requests for additional information or clarification.
-
If you're unsure about any requirements, contact AWS Marketplace Seller Support for assistance.
Next steps
After completing the KYC process, you can proceed to the final step in the registration process: Step 6: Complete bank account verification.
