Express private offers - AWS Marketplace

Express private offers

Express private offers is a capability in AWS Marketplace that automates private offer generation for your SaaS Contract and SaaS Contract with Consumption Pricing products. By configuring rate cards with predefined pricing and qualification criteria, you can enable buyers to receive automated private offers for standard deals, while more custom requests are automatically routed to your sales team.

Key benefits

Express private offers provide the following benefits:

  • Efficiency – Automated private offer creation for standard deals reduces manual effort and accelerates the sales process.

  • Resource optimization – Your sales teams can focus on strategic, high-value opportunities while standard transactions are processed automatically.

  • Pricing flexibility – Offer flexible pricing without public visibility, maintaining competitive advantages.

  • Scalability – Automated deal processing enables you to reach more customers without proportional resource increases.