What is a solution?
Note
Starting in December 2025, when you migrate to the new AWS Partner Central in the AWS Console, you'll access new solution management capabilities. This new feature uses AWS Marketplace's solution workflow, allowing you to create solutions that combine products from your portfolio with offerings from other partners. For detailed instructions, see Publish a Multi-product solution on AWS Marketplace.
A solution represents what you go to market with—the complete offering you provide to customers. A solution is a collection of one or more products that addresses a specific customer problem and defines how partners go to market. This can include elements that deliver additional value beyond the core product, such as availability guarantees, convenient delivery methods, technical support, or quality of service commitments. For software partners, solutions typically represent their software products and how they're delivered to customers. For services partners, solutions represent the practices, capabilities, and specialized services they bring to market.
While a solution represents your complete go-to-market offering, you can transact and deploy a product through AWS Marketplace or can sell and deploy it directly outside of AWS Marketplace. We associate solutions with AWS Marketplace products to provide customers with a comprehensive view of your offerings. This connection enables customers to understand not just the value proposition of your solution, but also what they can purchase and the delivery model behind it.
