Creating a solution - AWS Partner Central

Creating a solution

The first step to gain visibility and engagement with AWS customers and sales teams is to create your solutions on AWS Partner Central.

When creating a solution, provide as much detail as you can to improve your discoverability on the internal AWS Partner directory and public AWS Partner Solution Finder. Your listing in these directories can help generate AWS customer leads and opportunities sourced from qualified AWS sellers. Leads and opportunities appear to you in the AWS Customer Engagement (ACE) Pipeline Manager in AWS Partner Central.

To create a solution

  1. Sign in to AWS Partner Central, choose Build, Solution.

  2. Choose Create Solution.

  3. Complete the solution name for internal use. The external solution title is the same as the solution name, but you can change it to a different title. Complete the following required fields: Solution title, and then choose Continue solution creation.

    1. Enter a description that gives a customer or seller a concise, general idea of the capabilities and advantages of your solution. The description is limited to 1,000 characters. A Show more link displays for publicly listed solution descriptions longer than 188 characters.

    2. Enter a value proposition that conveys the business results that customers can expect from adopting this solution. Avoid claims that can't be proven with data, such as "the best" and "number one". Descriptions greater than 1,000 characters have a show more link on the listing page in the catalog. The value proposition is limited to 5,000 characters.

  4. Upload logo: upload your company logo, or the logo specific to this solution. The logo will be shown in AWS Marketplace if you're creating multi-product solution and publish on AWS Marketplace.

  5. Tell us what you sell—Add the product information to your solution. You have three options:

    1. If this solution has relevant products listed on AWS Marketplace – Enter your product information by selecting the relevant Marketplace product type from the dropdown menu. You only see product listings owned by the AWS account you used to sign in to AWS Partner Central. You only see the products associated with the AWS account that you use to sign in to AWS Partner Central.

    2. If your product for this solution is listed on AWS Marketplace but under a different account, you can choose Available on AWS Marketplace owned by someone else and input the product ID.

    3. If this solution doesn't have relevant products listed on AWS Marketplace – Select No, the product is not listed on AWS Marketplace. Then choose the product type and enter the following required information: Product name, Simple product description and valid Product URL.

    ISV Partner

    Normally, your products are Software products, and the product information is likely identical to your solution if your product is the solution.

    Services partner

    If you don't have an AWS Marketplace listing for your solution, you can choose the product type that best fits your services: Consulting product, Professional service, Managed service, Value added-resale services, or Training services.

    The product description can be the same as your solution details if your solution is the product itself.

  6. Enter integration details: Provide a 2-3 sentence overview of any integration details specific to the product(s) in this solution.

  7. Select use case: Choose relevant use cases for your solution. You can search for appropriate use cases by entering keywords in the search bar, then select the most relevant options from the search results. Note that this step is optional if you do not intend to publish your solution on AWS Marketplace.

  8. Review and submit your solution:

    1. Click Save at any time to keep your solution in "draft" status for later editing.

    2. Click Submit when ready to activate your solution. The solution will be set to "limited" status, meaning it is active but not yet visible on AWS Marketplace.

  9. Solution created: You see a banner that shows your solution was created successfully and your solution status changed to limited. A limited solution means you can attach this solution to an opportunity or request an FTR.