Sustainability
The sustainability pillar provides design principles, operational guidance, best practices, and improvement plans to meet sustainability targets for your AWS workloads. You can find additional guidance on implementation in the Sustainability Pillar of the AWS Well-Architected Framework.
Design principles
When designing advertising workloads, consider the following principles to optimize your workloads for sustainability objectives:
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Set sustainability goals internally and with advertising partners to meet business objectives.
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Implement low-latency workloads only for time-critical business requirements.
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Use serverless computing, containerisation, and cloud-native technologies to scale resources dynamically.
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Region selection is a complex factor for implementing advertising workloads.
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Back up and archive data only when challenging to recreate.
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Establish an iterative process to review sustainability objectives and ensure workload usage is not exceeding service level agreements (SLAs).
