ADVPERF06-BP02 Optimize your intake request format (like HTTP/2 or HTTP/3) for faster processing 

Use optimization in next generation networking protocols to address low latency needs for advertising workloads.

Implementation guidance

Implement HTTP/2 protocol, which offers features like multiplexing (multiple requests and responses are sent over the same TCP connection), header compression, and binary protocol. These features improve latency and throughput.

AWS services do support HTTP/2 and HTTP/3 protocols for gains in performance efficiency.

Key AWS services

Resources