ADVSUS08-BP01 Optimize privacy workload processing patterns and resource allocation for sustainability
For privacy-enhanced collaboration, advertising workloads have specific sustainability considerations for combining first and third-party customer data directly.
Implementation guidance
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Schedule intensive privacy computations during periods of lower carbon intensity.
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Use batch processing for data cleansing and matching operations.
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Implement efficient data compression and formatting using formats such as Parquet.
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Leverage AWS Graviton processors for energy-efficient computing.
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Use serverless architectures for matching operations where possible.
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Implement auto scaling based on actual collaboration workload patterns.
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Configure Regional data aggregation before central processing to reduce transfer needs.
Key AWS services
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AWS Lambda
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AWS Graviton Processors
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AWS Auto Scaling