# Amazon Connect Service Improvement and how to opt out from using your data for service improvement
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When you enable Amazon Connect, we may use Your Content processed by Amazon Connect to develop and improve your experience.

Benefits to allowing AWS to use Your Content for service improvement:

By making Your Content available to improve Amazon Connect, you help us innovate faster, customize features to meet your needs, and deliver better support. More specifically, this enables us to enhance the service to:
+ Deliver smarter capabilities faster - improve Connect based on your real-world usage patterns and specific requirements
+ Prevent problems proactively - identify and address issues before they impact your experience and business outcomes
+ Resolve issues faster - diagnose and fix problems that arise more quickly

All this helps Amazon Connect partner with you to continuously improve your business performance.

When the following Amazon Connect features are enabled, we can use Your Content to develop and improve your experience. These feature-level opt-outs will be discontinued on March 31, 2026: 
+ **Amazon Connect Contact Lens**
+ **Amazon Connect Customer Profiles**
+ **Amazon Connect forecasting, capacity planning, and scheduling**
+ **Outbound campaigns**
+ **Connect AI agents**

Only Amazon employees will have access to the data. Your trust, privacy, and the security of Your Content are our highest priority and ensure that our use complies with our commitments to you. For more information, see [Data Privacy FAQ](https://aws.amazon.com/compliance/data-privacy-faq/). 

You can always choose to opt out of having your data used to develop and improve Amazon Connect by using an AWS Organizations opt-out policy. For information about how to opt out, see [AI services opt-out policies](https://docs.aws.amazon.com/organizations/latest/userguide/orgs_manage_policies_ai-opt-out.html) in the *AWS Organizations User Guide*. 

 To check your opt-out status, please review the opt-out policy configured by your organization. [Click here](https://docs.aws.amazon.com/organizations/latest/userguide/orgs_manage_policies_ai-opt-out_syntax.html#ai-opt-out-policy-syntax-reference) to learn more about opt-out policy syntax and examples. 

**Note**  
For you to use the opt-out policy, your AWS accounts must be centrally managed by AWS Organizations. If you haven't already created an organization for your AWS accounts, see [Creating and managing an organization](https://docs.aws.amazon.com/organizations/latest/userguide/orgs_manage_org) in the *AWS Organizations User Guide*.

Opting out results in:
+ No use of your data by AWS for service improvement.